This article includes the following aspects of a JV
· Need for a JV
· Negotiation Aspects-44 nos
· Need for separate financial monitoring of JV in financial books
· Activities(including unethical) that can affect the business adversely
Need for a JV
Companies opt to go for a JV for considerations such as below.
· Gaining a competitive edge by the speedy introduction of newer/innovative products, mainly when the product development time cycles (in-house) are very large and technology not available in the country.
· Obtaining faster access to export markets and becoming a Global player
· Strategic sharing of synergies amongst the JV partners and leveraging each other’s strengths.
· To have a quantum jump in the quality of products and services.
· To reduce costs through newly acquired technology, shared infrastructure, economies of scale, and joint procurement.
· Risk sharing amongst JV partners in case of market uncertainties, economic conditions, and regulatory changes imposing new demands on the company.
· Resource sharing, including financial burden and sharing market infrastructure, assets, and capabilities.
Negotiation Aspects
This article highlights key aspects that must be negotiated, in the context of a Product manufacturing and selling company, with the potential - shortlisted JV partner.
AA. Technical= 8 aspects
BB Financial & commercials=13 aspects
CC Management & Control=8 aspects
DD Legal =15 aspects
Aspect to negotiate | Detailed Negotiation points w. r. t |
AA-Technical Aspects
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1.Technology for -Designs, Drawings & specifications for End Products -(specific models)
| 1.1 End products 1.2 Bill of materials for each assembly/sub-assembly 1.3 Assembly operations sequence 1.4 Assembling equipment & tools, jigs, fixtures 1.5 Inspection & testing equipment & gauges 1.6 Quality assurance plans, 1.7 Quality Standards 1.8 inspection checklists for end products 1.9 Software package/solution for layouts/assembling |
2. Technology for -Designs, Drawings & specifications for: Manufacturing & Engineering Processes (for specific models)
| 2.1 Inhouse manufactured assemblies, and items 2.2 Bill of materials for each assembly/sub-assembly including consumables 2.3 Aggregates & Parts manufacturing process sheets Including bought out parts 2.4 Manufacturing equipment, & tools, jigs, fixtures 2.5 Inspection & testing equipment & gauges for aggregates and BOM/Parts 2.6 Quality assurance plans, 2.7 Quality Standards and 2.8 Inspection Checklists or aggregates and parts 2.9 Software package/solution for manufacturing
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3. Technology for -Designs, Drawings & specifications for : After-sale service support (specific models)
| 3.1 After-sale service parts as per supply conditions 3.2 After-sale service manuals with videos, and images for dismantling and reassembly 3.3 Spares manuals 3.4 Service tools 3.5 Software package/solution 3.6 Standard hours or minutes for rendering service 3.7 Software package/solution for rendering after sale service |
4.Language in Design, drawings and specifications | English or any other
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5. Scope of JV-Access to Market:
| · Overseas market /country restrictions · Use of sales & distribution network of JV partner |
6.Scope of JV -Access to Supply chain:
| · Overseas suppliers, Contractors, and service providers. · Covenants on brand names · Covenants on sourcing of BOM parts etc. |
7.Scope- of Supply of SKD, CKD, BOM parts and spares by JV to Indian partner
| · Lists ,Year wise overall Plans for supplying Quantities of sets and values ,duration. · Covenants /Period up to which SKD/CKD must be procured from JV |
8.Scope of JV -Supply of Equipment For manufacturing & Quality control, Jigs, fixtures, gauges etc by JV | · Lists ,Year wise overall Plans for Quantities/values & duration
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BB Financial & commercials
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1.Lump sum knowhow Fee as per scope on Design, drawings & specifications for: | · End Products · Manufacturing & Engineering · After-sale service parts · Complete package |
2.Pricing -Supply of -Inhouse produced or assembled by JV -% mark up above costs or Methodology/logic/Algorithm
| · SKD/CKD/BOM Parts, Spares · Equipment, Jigs/fixtures, Gauges · Software solutions |
3.Pricing -supply by JV of -Bought out material- % mark up above costs incurred by overseas JV partner
| · SKD/CKD/BOM Parts, Spares · Equipment, Jigs/fixtures, Gauge · After sale spares · Sales promotion materials
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4.Free Trainings overseas /India
| · Scope/Types · No of persons · Duration/man-days |
5. Taxes & Imports duty
| · Imports duty including IGST · Withholding taxes · Any taxes overseas
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6. Royalty
| · % Of Net sales (Net of localised items) · Duration · When due or Frequency of payment |
7. Expatriate emoluments
| · Function wise-positions or levels and durations, reimbursements |
8.Payment remittance methods( for each type of remittance):
| · LC · Document through bank or · On line · And so on
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9. Payment terms for different remittances:
| · Lumpsum fee · Royalty · Imports of SKD/CKD/BOM Parts, Spares · Imports of Equipment, Jigs/fixtures, Gauges · Imports of After sale spares · Imports of Sales promotion materials |
10.Currency | · USD or as applicable
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11. Trainings | · Free and chargeable rates ,duration, location, India vs overseas
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12. Man day rate beyond-free training days:
| · Level wise rates /emoluments & stay charges
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13. Funding: Participation Plans
| · Capital · Working capital, · Expenses |
CC Management & Control
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1. Equity participation
| · % of total equity or · Capital to be inducted into the country by potential JV |
2. Organisation structure of JV post signing
| · No of Board members · Key positions to be manned by whom: MD, CEO, CFO, COO, Chief of sales/marketing, Chief of Purchase, HR Chief and so on |
3. Pricing formula for export to JV from Indian partner: -% mark up above costs or Methodology/logic/Algorithm
| · End Products · Aggregates, sub -assemblies of bill of materials/parts manufactured by Indian partner & exported to JV · After-sale service spares as above · Tools, jigs, fixtures, service tools etc |
4.Exports -to JV from Indian partner-Covenants/restrictions:
| · End products or · Aggregates or BOM Parts · Countries
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5. Schedule of activities:
| · Pert chart/Timelines starting from MOU/JV signing till 1st product roll out and sale.
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6. Warranty terms:
| · Duration, · Excluded items, · Payment credit or FOC (free of cost) replacement, · Replacement time-free or against fresh purchase order in case of credit
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7 IT & system support:
| Hardware & software solutions to be acquired vis a vis. · Network design and security ,cloud · Technical aspects · Financial & commercial aspects · Management & control aspects · Legal aspects
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8. Processes for Settlement of claims: related to defective or short supplied or debit notes
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· Bought out material · SKD/CKD/BOM Parts, Spares · Equipment, Jigs/fixtures, Gauge · After-sale spares · Sales promotion materials |
DD-Legal aspects
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1a) Statutory approvals & regulations in India · The Companies Act 2013 · 0r LLP Act 2008) · FEMA,1999 · RBI Regulations · Foreign trade policy · The foreign corrupt practices Act’1977 · SEZ related(if applicable) · Labour laws (several of these)
1b) Overseas related regulations | · JV Formation & JV Operations- Liabilities of the shareholders, Approval from the board, shareholders, or both, appointing directors, auditors etc · Types of permitted capital, Debt-equity etc · Profits/dividend repatriation- Limits, documentation, taxation · Copyrights, trademarks, IPRS · Acquisition& transfer of assets, Repatriation of funds · Minimum capital requirements from JV foreign investors, Time frame for Paid-up Capital for foreign investor · Pricing of shares- Guidelines for equity, compulsory convertible preferential shares, other instruments · Reporting requirements · Imports & Exports related |
2. Agreements to be signed: | Drafts & finer points · JV agreement · IP transfer agreement · Share purchase agreement · Employment agreement
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3.Warranties
| Details to be worked out in consultation with legal team/consultants |
4. Notice period
| As above |
5.Jurisdiction
| As above |
6. Laws of the country
| As above |
7 Exit clause
| As above |
8. Conflict resolution mechanism
| As above |
9. Covenants
| As above |
10. Remedies for breach
| As above |
11. Confidentiality
| As above |
12 Dissolution
| As above |
13. Changes to Agreements to be signed by
| As above |
14. Duration of JV: Years from the date of MOU or Agreement signing
| As above |
15 and so on Any other points | As above |
Need for Separate accounting entries for a JV in ERP environments
· In large organizations, with many verticals, JV may be signed and operational in specific Business units for specific end products/models.
· In order to monitor the operations and financial performance of JV ,it is essential that unique F&A systems are put in place.
· ERP Software like SAP- has specific provisions for such financial transactions related to JV operations vis a vis:
§ Executing Transactions in JV books
§ Developing configuration tables
§ Developing master data tables
§ Authorisation objects for accessing JV data
ERP related F&A related monitoring & controls that must be built in Software solution
JV aspect | Few descriptions applicable for JV financial control |
Transactions | · Creating, editing, editing, Viewing JV · Posting Account documents of JV e.g. Journal entries, Revenue distribution, costs allocation · Displaying JV Accounting documents · Reports related to JV
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Configuration tables | · JV Company codes · JV Account categories · JV Account types
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Master data tables | · Profit center for JV · Company code assignment for JV |
Authorisation Objects for controlled Access | · Joint operations -account assignment · Joint operation Budgets · Joint operation actuals
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Important Fields | · Equity group for JV · GL accounts used for JV
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Activities(including unethical) that can affect the business adversely
§ The alignment of mutual goals, interests, and expectations of potential JV partners is not done comprehensively before starting negotiations as an “MOU,” causing delays in finalising terms and conditions.
§ Evaluation of technology, its absorption methodology, and scope of JV is not done comprehensively ( through visits to the manufacturing sites of potential JV partners or & resource network places & discussions)by technical specialists as also a review of alternate emerging new technologies.
§ Financial & commercial evaluation is also inadequate due to insufficient due diligence leading to weaker negotiation.
§ Inadequate market intelligence about the experience of other existing JV partners regarding JV support
§ An inadequate internet search about JV partner about its financial health, products, market, market share, profitability, management profiles, etc
§ Prior Board members’ /MD’s inputs are neither taken/nor incorporated by the negotiating team.
§ Lack of mutual trust amongst JV partners
§ Legal/Statutory complexities are not discussed threadbare during negotiations leading to delays and disputes.